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Investing in a business website can have very lucrative results for
small businesses, but the question is how much would you have to spend
to get one? The answer depends on the resources you have and the value
you would place on acquiring a website. Based on research conducted with
400 small businesses in the UK, one out of five professionals invests
an average of £1,000 or more on their websites.
What are the alternatives available for setting up a website? The
first is obviously to hire a professional webpage designer. If your
company is making a good profit, investing substantially in your website
could increase your turnover. It would therefore be a wise decision to
hire a professional web design company.
An expert website designer can improve on your ideas and give you
better suggestions based on your fundamental ideas. Experienced and
trained web designers are generally expensive and may spend a lot of
time on creating and perfecting your website. If you do not want spend
much, you can reduce the expenses by designing the website yourself. And
it isn’t as challenging as it sounds!
Among the numerous platforms used by website developers, the most
popular ones currently are Joomla, WordPress and Drupal. These platforms
are free and are excellent choices for small business owners who are
willing to learn. You will need to spend a lot of time to design your
custom-built website.
You will have to buy your domain name and if you know the most
suitable web host for your site, set up the FTP. WordPress would be a
good option for you.
Although website designing is perceived as a very time consuming and
complicated task, trust me, it isn’t that hard. You can find
user-friendly web designing software that can get your site up and
running very quickly and easily. You will not have to use programming
languages because these are usually based on templates pre-designed by
professionals. All the skills you need are how to use a keyboard and a
mouse and before you know it, you will have created a website that looks
extremely professional.
Since you will be in control of your site, making updates will be
quick and at no additional cost. Instead of waiting around for someone
to make your required updates, and then paying them for doing it, you
will be able to make any improvements or changes as soon as you think
about them. Most of the webpage designing programs can deal with the
hosting and the domain name within the same cost.
The complete cost that incurred for the website to be up will be less
than £100. The additional bonus will be the sense of achievement you
will have from having done your website from scratch!